How we work
Senior product engineering, lean delivery
iru-b works directly with product and operations teams to build maintainable digital systems.
The studio was founded by Ingo Ruck, who gained more than two decades of software engineering experience across agencies, a startup incubator and an international technology company before founding iru-b.
We prefer proven technologies, clear architectures, efficient infrastructure and European hosting where they fit the project.
Direct collaboration
Direct communication and short decision paths throughout the project.
Senior experience
Two decades of engineering experience gained before founding iru-b.
Pragmatic engineering
We prefer proven open-source systems and build custom software where it adds clear value.
Specialist network
For larger scopes, we work with experienced specialists in cloud engineering, product design and data.
Let’s discuss your setup
Tell us what you are building or improving, and we’ll see whether we are a good fit.